When you want to sell your home, you have to remember that first impressions matter. Many buyers rely on gut instinct as they determine what they like and dislike. In a moment’s glance, buyers can decide whether they love your home’s siding, layout, colour palette or lighting. But if they don’t enjoy what they see, they may try to barter for a lower selling price or they’ll dismiss your property entirely.
To make a positive first impression on your home, you’ll need to do more than upgrade appliances or replace the kitchen cabinets. You’ll have to view your home with a critical eye and inspect every last centimetre for anything that could reflect poorly on your property, from dirty windows to dusty shelving.
No matter what stage of the selling process you are in, carefully consider enlisting the aid of a professional cleaner. From beginning to end, a thorough cleaning could make the difference between a fast sale and a delayed one. In fact, some estimate that cleaning could give you a 3% to 5% return on your investment.
1. Before You List Your Home
Gone are the days when realtors would do all the work for a home buyer. Many of today’s buyers do their own searching online before they ever request a tour or showing. Many more buyers will judge whether a home is worth their time based on the few pictures they see in advertisements, so your photos need to catch attention fast.
Although a professional photographer can work wonders with lighting and camera angles, he or she would have to put in a lot of extra work to crop out clutter or hide carpet stains via photo editing techniques. Furthermore, buyers with ever-scrutinizing eyes can often spot a significantly altered photo from the original, so they might feel a little suspicious about the need to cover up or hide portions of your house.
Rather than waste time or alienate potential buyers, hire a professional cleaner to do the initial tidying. A quality cleaner can remove stubborn mildew stains from your bathroom, scrub kitchen tile and vacuum the floors until everything looks spotless. Then, your photographer will only need a few minutes to capture the true beauty of your property.
2. Before and After Your Open House
Most buyers understand that pictures only tell half the story. They need to view the house for themselves to determine whether they want to commit to the purchase. A quick tour of the home will give them a better idea of the layout, and buyers will be able to see how each feature looks in natural lighting throughout the day.
But savvy home buyers are just as dissecting in person as they are online, if not more so. When they step through your front door, you can count on them to closely look at each cabinet, window or appliance. Don’t feel surprised if buyers peek into wardrobes, rub their fingers over your furnace or randomly flush a toilet.
If you want buyers to give their nod of approval during your next showing or open house, talk to a professional cleaner about thoroughly dusting each surface and polishing kitchen cupboards. If you have lots of buyers coming into and out of your home, consider hiring a cleaner to deep clean the flooring as well, as the extra foot traffic may wreak havoc on the carpeting.
3. After You Move Out
If you thought buyers were thorough, then your average home inspector may overwhelm you. Inspectors are paid to closely assess and examine every nook, cranny, crevice and corner of your home for damage. If they see any suspicious mould spots in the ceiling or stained paint in the bathroom that could indicate leaks, they’ll definitely make note of the issues in their final report. These issues could lead to expensive repairs and delays in your sale.
While most inspectors won’t mind a little dust on your skirting board, you want to give the impression that your home is in great shape from top to bottom. A professional cleaner can thoroughly clean everything from your light fittings to your window tracks, making your home look like new once again. If the inspector doesn’t see anything wrong, then the buyer can make one final approving walk-through before closing on the deal.
See the Difference a Deep Cleaning Can Make
Although you could technically list and sell your home in ‘as is’ condition, you’ll see much faster results and garner a much higher sales price when you’ve thoroughly cleaned your home. If you plan to sell your property in the near future, don’t wait to schedule help as you list, show and move out of your home.